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07 April, 2012

Secrets to Dwayne The Rock Johnson Social Media Success

Secrets to Dwayne “The Rock” Johnson’s Social Media Success

Johnson, who still makes appearances in the wrestling ring, has successfully employed social media to help spread his trademark catchphrases.

Johnson uses Twitter to help motivate his followers. His #TeamBringIt movement aims to help them inspire one another to excel in multiple aspects of life.

He frequently posts messages and personal photos to his Facebook wall.

This tweet after news broke that Osama Bin Laden had been killed was very popular with followers.

In November, Johnson used Facebook to promote one of his #RockTalk Twitter events, in which he answers a stream of questions from fans.

He is also adept at using social media to engage fans more with his movies and other projects.

Johnson is even on Sina Weibo, the Chinese equivalent of Twitter, and has more than 70,000 followers there.

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